On the April 6 ISSP webinar we participated in with Rick Ridgeway, of Patagonia, and John Tran, of Unilever, we spoke a little about our latest ambitious sustainability mission, Climate Take Back, which aims to move to do more than no harm and actually work toward reversing global warming.
One of the questions we received from audience members on the webinar was in regards to the main challenges we’re currently facing in implementing Climate Take Back. For one, this bold new mission will require us to build a framework and a map where none exists to achieve our goals. So, we’re relying on climate leaders and others to help us understand the path forward. We’ve created a framework that we think provides a good start.
- Live Zero: Continue our efforts towards having no negative impact on the Earth. We plan to take only what can be replaced.
- Love Carbon: Start using carbon as a resource. We plan to have products that capture carbon and processes that sequester carbon.
- Let Nature Cool: Support our biosphere’s ability to regulate the climate. We plan to convert our facilities to act like positive members of their local bio-economies.
- Lead Industrial Re-revolution: Transform industry into a force for climate progress. In today’s political arena, industry can lead the way. We plan to demonstrate that doing the right thing creates superior value.
Now, we have to build out the strategy to achieve these four key areas and define how we’ll measure progress.
We also know that to achieve our goal of creating a climate fit for life, we will need to not only make changes in our business, we will need to encourage, engage and equip other businesses and institutions to adopt a similar mission. This is perhaps the larger challenge. We must mobilize other companies to create a climate fit for life. The encouraging news is that other corporations have similar bold ambitions on climate (i.e. H&M’s H&M Climate Positive), and we believe we can collaborate with this growing number of organizations.
In order for us to achieve our mission of creating a climate fit for life, we need other businesses to join. We’re still in the early stages for creating a tactical plan, but we welcome feedback on our four key strategies listed above. We’ll share more insights and launch an online network for Climate Take Back collaboration in the coming months.
To stay up to date on our progress and join the cause, sign up here.