When your world is communicated through the medium of squares, the idea of a rectangle is radical indeed. In a moment of unbridled geometric experimentation, we created the skinny plank. Its shape is twice the length and one half the width of our beloved 50cm square. When we laid it on the floor, its movement was dynamic. It added color uniquely and distributed texture in ways normally reserved for wood and stone. It was a new vocabulary waiting for a fresh group of storytellers.
We wanted to inspire the architects and designers who design with our products to think about the skinny plank in new and abstract ways. We were so excited about the possibilities of planks that we felt it demanded new collaborators to express its potential.
A member of our design team is an alumnus of Savannah College of Art and Design and knows firsthand the high caliber of work being done in the multi-media graduate program. We became the real life client for a class of 14 students with backgrounds in video/film, animation and advertising. Their challenge was the creation of four short films investigating the nature of the skinny plank. Wildly collaborative, the experience inspired us and the students’ work is sure to inspire all who experience it.